Net Worth: $50 Million
What Is Post Malone’s Net Worth?
benhoudijk / depositphotos.comPost Malone’s net worth is estimated to be $60 million. The American rapper, singer, songwriter, and record producer burst onto the scene in 2015 with the release of his song “White Iverson” which reached the top 20 on the Billboard Hot 100.
White Iverson was just the start for Post Malone; in the years since, his music has generated number-one hits, best-selling albums, and more. From Goodbyes and Circles to Cooped Up and Chemical, Malone has proven a force to be reckoned with in the music industry.
Let’s take a close look at Post Malone’s net worth by breaking down his album-selling success, his huge presence on streaming services such as Spotify, and the other work he has done to build his fortune while supporting his incredibly quick rise to superstardom.
How Many Albums And Singles Has Post Malone Sold?
Jean_Nelson / depositphotos.comPost Malone’s net worth is at least in part tied to his massive success as a best-selling artist. The artist’s five albums since December 2016 have all reached at least the top eight slots on the Billboard 200 and his smash hit albums “Hollywood’s Bleeding and Beerbongs & Bentleys both reached number one.
Living in the age of streaming requires us to break down “pure album sales, equivalent album units, and more. Check out the information below to see how many albums Post Malone has sold, and then continue reading for an explanation of the breakdown.
All information is gathered from three trusted sources, Wikipedia, ChartMasters, and the Recording Industry Association of America.
| Album | Release Date | Pure Album Sales | Streaming Units | Equivalent Album Units (US) | Equivalent Album Units (Global) | Peak Billboard 200 |
|---|---|---|---|---|---|---|
| Stoney | December 9, 2016 | 13,000,000 | 11,900,000,000 | 13,000,000 | 13,000,000 | #4 |
| Beerbongs & Bentleys | April 27, 2018 | 17,000,000 | 14,300,000,000 | 17,000,000 | 17,000,000 | #1 |
| Hollywood’s Bleeding | September 6, 2019 | 18,000,000 | 15,200,000,000 | 18,000,000 | 18,000,000 | #1 |
| Twelve Carat Toothache | June 3, 2022 | 51,000 | 872,000,000 | 747,000 | 945,000 | #2 |
| Austin | August 5, 2023 | N/A | 325,000,000 | N/A | N/A | #8 |
- Pure album sales represent physical and digital album purchases.
- Streaming units are converted to equivalent album units using a formula established by the Recording Industry Association of America (RIAA).
- Global equivalent album units may differ slightly from US figures due to different methodologies in some countries.
- Sales figures for Austin are incomplete as the album was released less than 6 months ago.
As a singer, songwriter, record producer, and guitarist, Post Malone is likely to receive at least a 10% (and likely higher given his success) royalty on each track he produces, resulting in millions of dollars from more than 48 million physical and digital album purchases.
Post Malone’s Streaming Success Is Massive, Especially On Spotify
benhoudijk / depositphotos.comPost Malone is one of Spotify’s top streaming artists, with over 40.5 billion streams as of February 8, 2024.
Malone is the lead on 36.75 billion of those streams, and he’s solo on 20.3 billion. Based on the number below, the average Post Malone song on Spotify generates around 300 million plays and is growing.
| Total | As Lead | Solo | As Feature | |
|---|---|---|---|---|
| Streams | 40,512,852,268 | 36,756,270,570 | 20,301,245,555 | 3,756,581,698 |
| Daily | 16,034,361 | 14,141,981 | 8,221,343 | 1,892,380 |
| Tracks | 150 | 109 | 83 | 41 |
Industry analysts have claimed that Spotify pays between $0.003 and $0.005 per stream, which would mean $3 million to $5 million for every one billion streams.
If that number is true, Post Malone’s music on Spotify alone has generated between $120 million and $200 million. Even a 10% royalty would increase Post Malone’s net worth by $12 million to $20 million before management fees, taxes, and other expenses.
It’s important to note that when we investigated Snoop Dogg’s net worth we learned that the rapper only received $45,000 for one billion streams. Of course, that could be due to a low royalty payout or various other variables.
Kworb also notes that Post Malone has received nearly 13 billion YouTube streams. If we estimate a very modest $1 RPM (pay per 1,000 views) the singer has likely generated around $13 million from his YouTube presence.
Post Malone Earns Millions From Concerts And Tours
benhoudijk / depositphotos.comWhile a full revenue breakdown of every Post Malone tour is unavailable, the singer makes over $1 million per show.
In early 2020, the team at Forbes revealed that Malone was grossing around $1.3 million per city during his Runaway tour. The tour was cut short due to Covid-19.
Before the Runaway Tour, Malone had embarked on the Beerbongs & Bentleys Tour, which ran from April 2018 to 2019. The Things reports that the tour earned $60 million.
Cosmopolitan also notes that the singer is a big fan of headlining festivals, which typically pay headliners between $750,000 and $4 million to appear.
Post Malone’s Net Worth Gets A Bump From Product Endorsements
moffle / depositphotos.comPost Malone has proven adept at landing product endorsement deals thanks to his catchy tunes and likable public image. The singer-songwriter has landed deals with Bed Light, True Religion, HyperX, and even Crocs!
The Post Malone X Crocs shoes sold out in minutes, showcasing the power of Malone to rally his troops when it comes to buying the products he supports.
It’s likely Crocs is paying Post Malone millions. By 2020, they had collaborated five times, and Malone’s designs became some of the brand’s fastest-selling shoes in company history.
If that isn’t enough, Bud Light, which is currently struggling to maintain sales, turned to Peyton Manning and Post Malone for its 2024 Super Bowl commercial.
When a company invests $7 million for a 30-second ad spot, you can bet the commercial A-List stars are being very well compensated for their part in the ad spot.
Post Malone Is An Entrepreneur Who Owns A Wine Company
delmiro / depositphotos.comWe bet when you think about Post Malone you don’t picture relaxing with a bottle of rosé. Yet, the musician is the founder of Maison No. 9.
According to the company’s website:
“Maison No. 9 was born from an idea to bring together a best-in-class winery with Post Malone’s love of the Mediterranean lifestyle and rosé. The clean, dry, crisp finish is balanced and round with a texture that is mouth-watering and savory, perfect for drinking on its own or with a variety of dishes.”
The wine was co-founded by Dre London, James Morrisey, and Post Malone, who worked closely with winemaker Alexis Cornu, winner of fifteen gold medals and seven 90+ point rosé wines.
We don’t know how much revenue the wine is generating, but with Post Malone involved, it’s probably doing pretty well, given that it’s stuck around for four years at this point in time.
