Net Worth: $5 Million
What Is Jack Harlow’s Net Worth?
Thenews2.com / Depositphotos.comJack Harlow released “What’s Poppin” in 2020 and by 2021 he had released his first studio album “That’s What They All Day” which debuted at number five on the Billboard 200. That same year, Harlow collaborated with Lil Nas X on the song “Industry Baby” which provided Harlow with his first chart-topping single.
Now, just three years into his career, Jack Harlow’s net worth has reached an estimated $5 million as he continues to release new music, tour, and grab hold of brand sponsorships.
Let’s take a close look at how Jack Harlow’s net worth has continued on its upward trajectory.
Jack Harlow’s Album Sales Have Added To His Net Worth
imagepressagency / Depositphotos.comIn 2020 the album That’s What They All Say went platinum, reaching just over 1.1 million sales. The album, on the strength of “What’s Poppin” introduced Harlow to his fan base.
Harlow’s second album, lacking the type of mega-hit he had with “What’s Poppin” performed at just 50 percent of his original album peak.
| Album Name | Year | Sales |
|---|---|---|
| THATS WHAT THEY ALL SAY | 2020 | 1,147,500 |
| COME HOME THE KIDS MISS YOU | 2022 | 580,000 |
| SWEET ACTION | 2020 | 40,000 |
While Harlow’s pay from his first few albums is not known, it’s likely he made somewhere in the vicinity of $1 million to $2 million if he received a 5% to 10% royalty per album sold.
On April 28, 2023, Harlow dropped a surprise album called “Jackman.” Billboard announced that the album was Harlow’s first number-one hit among the top rap charts. “Streaming contributes the majority of the 10-track album’s first-week results, with 33,500 units from streaming-equivalent album units” Billboard revealed. “The five-figure sum equals 43.4 million official on-demand streams of the album’s songs. Traditional album sales comprise 1,500 units, with the outstanding 500 deriving from track-equivalent album units.”
Jack Harlow’s Streaming Revenues Are Impressive
Jack Harlow’s time on Spotify has been fairly lucrative with more than 8.66 billion streams. As of December 30, 2023, Harlow’s track with Lil Nas X accounts for 1.92 billion of those streams.
As a lead on tracks, Harlow has racked up 5.78 billion streams. Here are his numbers as of the time of publication.
| Total | As lead | Solo | As feature (*) | |
|---|---|---|---|---|
| Streams | 8,669,479,008 | 5,785,034,516 | 3,557,245,683 | 2,884,444,492 |
| Daily | 10,185,189 | 7,192,000 | 6,164,173 | 2,993,189 |
| Tracks | 129 | 99 | 73 | 30 |
Industry estimates place the value of one billion streams on Spotify at $3 million to $5 million. Based on those numbers, Harlow’s independent work has likely brought in between around $15 million and $29 million.
If we assume a conservative 5% royalty on his tracks, that likely means Jack Harlow’s net worth has increased somewhere in the vicinity of $750,000 and $1.45 million before management fees, taxes, and other expenses.
Harlow has also racked up more than one billion streams on YouTube, a sum that has likely brought in around $3 million based on a $3 RPM ($3 per every 1,000 views).
He’s Earning From Brand Endorsement Deals
In February 2022 Jack Harlow signed a sneaker deal with New Balance. The deal included multiple commercial spots including a clip alongside Los Angeles Clippers forward Kawhi Leonard.
In 2022, Harlow appeared in a Super Bowl commercial for Doritos. Those spots for A-list celebrities tend to pay very well, although his salary was not disclosed.
Other brands that Jack Harlow has worked with include KFC, Buffalo Wild Wings, and the video game Call of Duty which is published by Activision.
Given the high-profile nature of the brands he has worked with, it’s likely that Jack Harlow’s net worth has increased by well over a million dollars from his brand endorsement work.
Jack Harlow Has Also Dabbled In Acting
In 2023 a remake of “White Men Can’t Jump” debuted on Hulu and it was Jack Harlow taking up a similar role that Woody Harrelson played way back in March 1992.
While we don’t know how much Harlow was paid, it was likely a nice payday given the amount of money streaming services are willing to put into full-length movies these days.
White Men Can’t Jump didn’t receive the best reviews this time around and his IMDB page doesn’t show any new movie projects in the work at this time.
imagepressagency / Depositphotos.com
Jack Harlow’s net worth of $5 million means the artist has likely earned more than $10 million before taxes, management fees, and other expenses. While his albums and equivalent album sales have stalled over the past two years, he has found ways to diversify his business with music and video streaming, brand endorsements, and a budding acting career.
